National Confectioners Association














FEATURED PRODUCT

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Warheads Gummies Get Worm Shape

Worms are the number-one shape for sour gummies and the most preferred shape among kids, according to Impact Confections, Inc., which has just launched Warheads Worms.

The company reports branded gummi worm items had growth of 4 percent this past year, while private-label products in the sector saw declines.

“Consumers are speaking with their wallets that they want branded goods they can trust,” says Bobbi Laski, brand manager. “This product has shown to have a wider audience than the worm products on the market now, with more minority and younger buyers.”

Further, 88 percent of a panel of kids rated Warheads Worms packaging best in class compared with other leading brands, the company claims. The five- and eight-ounce peg bags hold three flavor combinations and have SRPs of $1.29 and $1.89, respectively. They ship in 12-ct cases.


Dark Chocolate Bars Have Trendy Inclusions

Three 60% cocoa dark chocolate bars with trend-meeting flavor profiles are being introduced by Endangered Species Chocolate.

Cayenne and cherries bars leverage consumers’ interest for heat and sweet combinations, while Lemon Poppy Seed evokes nostalgia and Blackberry Sage meets savory flavor trends, the company reports.

The three-ounce bars are Fairtrade International certified, Non-GMO Project verified, vegan and gluten free, according to Endangered Species. In addition, 10 percent of bar sales go to support wildlife preservation efforts.

With a SRP of $2.99, they ship in 12-ct trays and 144-ct master cases.


Cracker Jack Mixes Are Protein-Fortified

Featuring sweet-coated peanuts and crunchy granola clusters, Frito-Lay North America, Inc. is launching Cracker Jack’D Protein Snack Mixes in Peanut Butter Crunch and Double Chocolate varieties.

The new items, which contain seven grams of protein per serving, join the line of trend-meeting mixes, including Sweet N’ Savory Clusters and Energy Trail Mixes.

Coming in 2.75-ounce standup bags with a SRP of $2.49, they ship in six-ct cases.